{"id":19592,"date":"2026-02-23T11:29:29","date_gmt":"2026-02-23T10:29:29","guid":{"rendered":"https:\/\/mcpmed-ti.edu.eu\/?post_type=courses&#038;p=19592"},"modified":"2026-02-23T11:29:29","modified_gmt":"2026-02-23T10:29:29","slug":"new-course","status":"publish","type":"courses","link":"https:\/\/mcpmed-ti.edu.eu\/fr\/courses\/new-course\/","title":{"rendered":"Prix en marketing et communication dans les administrations publiques"},"content":{"rendered":"<p>Cette formation de cinq jours d\u00e9veloppe des comp\u00e9tences pratiques en marketing et en communication pour les professionnels de l'administration publique. Gr\u00e2ce \u00e0 la th\u00e9orie, aux \u00e9tudes de cas et aux exercices interactifs, les participants apprennent le marketing num\u00e9rique, les relations publiques, la planification de campagnes et l'\u00e9valuation. Le programme se concentre sur la conception de strat\u00e9gies efficaces, l'engagement des publics et la promotion d'une communication transparente et inclusive qui renforce la confiance et l'engagement du public.<\/p>\n<p><strong>Statut :<\/strong> <a href=\"http:\/\/qualifications.ncfhe.gov.mt\/#\/qualifications\/299be64e-7b9e-40b4-a794-9f766b8df921\">MFHEA Accredited<\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/p>\n<p><strong>Type de qualification :<\/strong> <span style=\"color: #3d4044\">Attestation<\/span> <strong>ECTS:<\/strong> <span style=\"color: #3d4044\">1<\/span>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<\/p>\n<p><strong>Dur\u00e9e de la formation :<\/strong> <span style=\"color: #3d4044\">5 jours<\/span><\/p>\n<p><strong>Mode de d\u00e9livrance\/pr\u00e9sence :<\/strong> <span style=\"color: #3d4044\">Face \u00e0 face\/temps plein<\/span><\/p>\n<p><strong>Heures de formation totale :<\/strong> <span style=\"color: #3d4044\">25 heures (contact : 21 heures\/auto-apprentissage : 2 heures\/\u00e9valuation : 2 heures)<\/span><\/p>\n<p><strong>Langue d'enseignement :<\/strong> <span style=\"color: #3d4044\">Anglais ou Arabe<\/span><\/p>\n<p><strong>Adresse :<\/strong> <span style=\"color: #3d4044\">Institut de formation du Partenariat pour la capacit\u00e9 migratoire en M\u00e9diterran\u00e9e (MCP Med TI), Development House, 4A, St Anne Street, Floriana, Malte.<\/span><\/p>\n<p><strong>Modes d'enseignement<\/strong><\/p>\n<ul>\n<li><span style=\"color: #3d4044\">Conf\u00e9rences<\/span><\/li>\n<li><span style=\"color: #3d4044\">Aides visuelles et \u00e9chantillons<\/span><\/li>\n<li><span style=\"color: #3d4044\">Pl\u00e9ni\u00e8re\/discussions guid\u00e9es<\/span><\/li>\n<li><span style=\"color: #3d4044\">Exercices pratiques<\/span><\/li>\n<li>Questionnaires oraux et \u00e9crits<\/li>\n<li><span style=\"color: #3d4044\">Auto-apprentissage \u00e0 son rythme<\/span><\/li>\n<\/ul>\n<p><strong>\u00c9valuation<\/strong> Pr\u00e9sence : <span style=\"color: #3d4044\">Une note compl\u00e8te implique une pr\u00e9sence sans interruption pendant toute la dur\u00e9e des \u00e9tudes.<\/span> Note : <span style=\"color: #3d4044\">10 points<\/span> Application pratique : Poids : <span style=\"color: #3d4044\">30 points<\/span> <span style=\"color: #3d4044\">L'examen final a \u00e9t\u00e9 m\u00e9ticuleusement con\u00e7u pour \u00e9valuer la compr\u00e9hension globale des concepts du cours par l'\u00e9tudiant. Poids : 60 points. La note de passage pour la r\u00e9ussite du programme : 60\/100 <\/span><strong>Informations compl\u00e9mentaires :<\/strong><\/p>\n<ul>\n<li><span style=\"color: #3d4044\">Dates de la prochaine admission : N\/A<\/span><\/li>\n<li><span style=\"color: #3d4044\">Frais d'inscription au programme d'enseignement : N\/A<\/span><\/li>\n<li><span style=\"color: #3d4044\">M\u00e9thode d'enregistrement : N\/A<\/span><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Cette formation de cinq jours d\u00e9veloppe des comp\u00e9tences pratiques en marketing et communication pour les professionnels de l'administration publique. Gr\u00e2ce \u00e0 la th\u00e9orie, \u00e0 des \u00e9tudes de cas et \u00e0 des exercices interactifs, les participants acqui\u00e8rent des connaissances en marketing num\u00e9rique, en relations publiques, en planification et en \u00e9valuation de campagnes. Le programme se concentre sur la conception de strat\u00e9gies efficaces, l'engagement des publics et la promotion d'une communication transparente et inclusive qui renforce la confiance et la participation du public. Statut : Accr\u00e9dit\u00e9 MFHEA ...<\/p>","protected":false},"author":1,"featured_media":19670,"template":"","tutor_course_language":[],"course-category":[174],"course-tag":[199],"class_list":["post-19592","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-professional-development","course-tag-face-to-face-accredited"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Award in Marketing and Communication Skills in Public Administrations - MCP Med TI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mcpmed-ti.edu.eu\/fr\/courses\/new-course\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Award in Marketing and Communication Skills in Public Administrations\" \/>\n<meta property=\"og:description\" content=\"This five-day training develops practical marketing and communication skills for public administration professionals. Through theory, case studies, and interactive exercises, participants learn digital marketing, public relations, campaign planning, and evaluation. The programme focuses on designing effective strategies, engaging audiences, and fostering transparent, inclusive communication that builds public trust and engagement. Status: MFHEA Accredited\u00a0 \u00a0 \u00a0&#8230;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mcpmed-ti.edu.eu\/fr\/courses\/new-course\/\" \/>\n<meta property=\"og:site_name\" content=\"MCP Med TI\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/new-course\\\/\",\"url\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/new-course\\\/\",\"name\":\"Award in Marketing and Communication Skills in Public Administrations - MCP Med TI\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/new-course\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/new-course\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Marketing-and-Communication-Skills-in-Public-Administrations.jpg\",\"datePublished\":\"2026-02-23T10:29:29+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/new-course\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/new-course\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/new-course\\\/#primaryimage\",\"url\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Marketing-and-Communication-Skills-in-Public-Administrations.jpg\",\"contentUrl\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Marketing-and-Communication-Skills-in-Public-Administrations.jpg\",\"width\":1280,\"height\":853},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/new-course\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Courses\",\"item\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/courses\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Award in Marketing and Communication Skills in Public Administrations\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/#website\",\"url\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/\",\"name\":\"MCP Med TI\",\"description\":\"MCP Med TI\",\"publisher\":{\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/#organization\",\"name\":\"MCP Med Training Institute\",\"url\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/cropped-cropped-256px_MCPMedTI-1.png\",\"contentUrl\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/cropped-cropped-256px_MCPMedTI-1.png\",\"width\":512,\"height\":512,\"caption\":\"MCP Med Training Institute\"},\"image\":{\"@id\":\"https:\\\/\\\/mcpmed-ti.edu.eu\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/linkedin.com\\\/company\\\/mcpmedti\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Award in Marketing and Communication Skills in Public Administrations - MCP Med TI","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mcpmed-ti.edu.eu\/fr\/courses\/new-course\/","og_locale":"fr_FR","og_type":"article","og_title":"Award in Marketing and Communication Skills in Public Administrations","og_description":"This five-day training develops practical marketing and communication skills for public administration professionals. Through theory, case studies, and interactive exercises, participants learn digital marketing, public relations, campaign planning, and evaluation. The programme focuses on designing effective strategies, engaging audiences, and fostering transparent, inclusive communication that builds public trust and engagement. Status: MFHEA Accredited\u00a0 \u00a0 \u00a0&#8230;","og_url":"https:\/\/mcpmed-ti.edu.eu\/fr\/courses\/new-course\/","og_site_name":"MCP Med TI","twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mcpmed-ti.edu.eu\/courses\/new-course\/","url":"https:\/\/mcpmed-ti.edu.eu\/courses\/new-course\/","name":"Award in Marketing and Communication Skills in Public Administrations - MCP Med TI","isPartOf":{"@id":"https:\/\/mcpmed-ti.edu.eu\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mcpmed-ti.edu.eu\/courses\/new-course\/#primaryimage"},"image":{"@id":"https:\/\/mcpmed-ti.edu.eu\/courses\/new-course\/#primaryimage"},"thumbnailUrl":"https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2026\/02\/Marketing-and-Communication-Skills-in-Public-Administrations.jpg","datePublished":"2026-02-23T10:29:29+00:00","breadcrumb":{"@id":"https:\/\/mcpmed-ti.edu.eu\/courses\/new-course\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mcpmed-ti.edu.eu\/courses\/new-course\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/mcpmed-ti.edu.eu\/courses\/new-course\/#primaryimage","url":"https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2026\/02\/Marketing-and-Communication-Skills-in-Public-Administrations.jpg","contentUrl":"https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2026\/02\/Marketing-and-Communication-Skills-in-Public-Administrations.jpg","width":1280,"height":853},{"@type":"BreadcrumbList","@id":"https:\/\/mcpmed-ti.edu.eu\/courses\/new-course\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mcpmed-ti.edu.eu\/"},{"@type":"ListItem","position":2,"name":"Courses","item":"https:\/\/mcpmed-ti.edu.eu\/courses\/"},{"@type":"ListItem","position":3,"name":"Award in Marketing and Communication Skills in Public Administrations"}]},{"@type":"WebSite","@id":"https:\/\/mcpmed-ti.edu.eu\/#website","url":"https:\/\/mcpmed-ti.edu.eu\/","name":"MCP Med TI","description":"MCP Med TI","publisher":{"@id":"https:\/\/mcpmed-ti.edu.eu\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mcpmed-ti.edu.eu\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/mcpmed-ti.edu.eu\/#organization","name":"Institut de formation m\u00e9dicale MCP","url":"https:\/\/mcpmed-ti.edu.eu\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/mcpmed-ti.edu.eu\/#\/schema\/logo\/image\/","url":"https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2022\/04\/cropped-cropped-256px_MCPMedTI-1.png","contentUrl":"https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2022\/04\/cropped-cropped-256px_MCPMedTI-1.png","width":512,"height":512,"caption":"MCP Med Training Institute"},"image":{"@id":"https:\/\/mcpmed-ti.edu.eu\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/linkedin.com\/company\/mcpmedti"]}]}},"_links":{"self":[{"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/courses\/19592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/types\/courses"}],"author":[{"embeddable":true,"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":1,"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/courses\/19592\/revisions"}],"predecessor-version":[{"id":19593,"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/courses\/19592\/revisions\/19593"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/media\/19670"}],"wp:attachment":[{"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/media?parent=19592"}],"wp:term":[{"taxonomy":"tutor_course_language","embeddable":true,"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/tutor_course_language?post=19592"},{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/course-category?post=19592"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/mcpmed-ti.edu.eu\/fr\/wp-json\/wp\/v2\/course-tag?post=19592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}