{"id":19592,"date":"2026-07-08T18:15:34","date_gmt":"2026-07-08T15:15:34","guid":{"rendered":"https:\/\/mcpmed-ti.edu.eu\/?post_type=courses&#038;p=19592"},"modified":"2026-07-08T16:17:06","modified_gmt":"2026-07-08T15:17:06","slug":"new-course","status":"publish","type":"courses","link":"https:\/\/mcpmed-ti.edu.eu\/fr\/courses\/new-course\/","title":{"rendered":"Prix en marketing et communication dans les administrations publiques"},"content":{"rendered":"<p>Cette formation de cinq jours d\u00e9veloppe des comp\u00e9tences pratiques en marketing et en communication pour les professionnels de l'administration publique. Gr\u00e2ce \u00e0 la th\u00e9orie, aux \u00e9tudes de cas et aux exercices interactifs, les participants apprennent le marketing num\u00e9rique, les relations publiques, la planification de campagnes et l'\u00e9valuation. Le programme se concentre sur la conception de strat\u00e9gies efficaces, l'engagement des publics et la promotion d'une communication transparente et inclusive qui renforce la confiance et l'engagement du public.<\/p>\n<p><b>Accr\u00e9dit\u00e9 par la MFHEA<\/b><u><\/u>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<strong>Type de qualification :<\/strong>\u00a0Attestation<\/p>\n<p><strong>Cat\u00e9gorie d&#x27;accr\u00e9ditation :<\/strong>\u00a0Formation continue \/ Programme<\/p>\n<p><strong>Sous licence MFHEA | Licence n\u00b0 : 2021-016<\/strong><\/p>\n<p><strong>ECTS:<\/strong> 1\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<strong>Dur\u00e9e de la formation :<\/strong> 5 jours<\/p>\n<p><b>Niveau MQF\/EQF :\u00a0<\/b>4<\/p>\n<p><strong>Mode de d\u00e9livrance\/pr\u00e9sence :<\/strong> <span style=\"color: #3d4044\">Face \u00e0 face\/temps plein<\/span><\/p>\n<p><strong>Heures de formation totale :<\/strong> <span style=\"color: #3d4044\">25 heures (contact : 21 heures\/auto-apprentissage : 2 heures\/\u00e9valuation : 2 heures)<\/span><\/p>\n<p><strong>Langue d'enseignement :<\/strong> <span style=\"color: #3d4044\">Anglais ou Arabe<\/span><\/p>\n<p><strong>Adresse :<\/strong> Locaux agr\u00e9\u00e9s MCP Med TI.<\/p>\n<p><strong>Modes d'enseignement<\/strong><\/p>\n<ul>\n<li><span style=\"color: #3d4044\">Conf\u00e9rences<\/span><\/li>\n<li><span style=\"color: #3d4044\">Aides visuelles et \u00e9chantillons<\/span><\/li>\n<li><span style=\"color: #3d4044\">Pl\u00e9ni\u00e8re\/discussions guid\u00e9es<\/span><\/li>\n<li><span style=\"color: #3d4044\">Exercices pratiques<\/span><\/li>\n<li>Questionnaires oraux et \u00e9crits<\/li>\n<li><span style=\"color: #3d4044\">Auto-apprentissage \u00e0 son rythme<\/span><\/li>\n<\/ul>\n<p><strong>\u00c9valuation<\/strong> Pr\u00e9sence : <span style=\"color: #3d4044\">Une note compl\u00e8te implique une pr\u00e9sence sans interruption pendant toute la dur\u00e9e des \u00e9tudes.<\/span> Note : <span style=\"color: #3d4044\">10 points<\/span> Application pratique : Poids : <span style=\"color: #3d4044\">30 points<\/span> <span style=\"color: #3d4044\">L'examen final a \u00e9t\u00e9 m\u00e9ticuleusement con\u00e7u pour \u00e9valuer la compr\u00e9hension globale des concepts du cours par l'\u00e9tudiant. Poids : 60 points. La note de passage pour la r\u00e9ussite du programme : 60\/100 <\/span><\/p>\n<p><strong>Informations compl\u00e9mentaires :<\/strong><\/p>\n<ul>\n<li><span style=\"color: #3d4044\">Dates d'admission : <span class=\"rnc2Gd\" data-ast-node-id=\"23\">Pas de dates d'inscription fixes. Ce programme est dispens\u00e9 sur demande et planifi\u00e9 en coop\u00e9ration avec les institutions partenaires et les autorit\u00e9s nationales. Veuillez contacter\u00a0<\/span><a href=\"mailto:mcpmedti@icmpd.org\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"rnc2Gd\" data-ast-node-id=\"24\">mcpmedti@icmpd.org<\/span><\/a><span class=\"rnc2Gd\" data-ast-node-id=\"25\">\u00a0pour des informations sur les livraisons \u00e0 venir.<\/span><\/span><\/li>\n<li><span style=\"color: #3d4044\">Frais d'inscription : Il n'y a pas de frais de scolarit\u00e9 standard. La participation est gratuite pour les participants d\u00e9sign\u00e9s des institutions publiques \u00e9ligibles, conform\u00e9ment aux accords et communications applicables avec MCP Med TI. Pour plus d'informations, veuillez contacter\u00a0<a href=\"mailto:mcpmedti@icmpd.org\" target=\"_blank\" rel=\"noopener\">mcpmedti@icmpd.org<\/a>.<\/span><\/li>\n<li><span style=\"color: #3d4044\">Mode d'inscription : <span class=\"rnc2Gd\" data-ast-node-id=\"19\">L'inscription n'est pas ouverte au grand public. Les participants sont d\u00e9sign\u00e9s par les institutions partenaires ou les autorit\u00e9s nationales comp\u00e9tentes. Les organisations int\u00e9ress\u00e9es par la prestation de ce programme peuvent contacter\u00a0<\/span><a href=\"mailto:mcpmedti@icmpd.org\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"rnc2Gd\" data-ast-node-id=\"20\">mcpmedti@icmpd.org<\/span><\/a><span class=\"rnc2Gd\" data-ast-node-id=\"21\">.<\/span><\/span><\/li>\n<\/ul>\n<p><strong>Exigences de visa :<\/strong><\/p>\n<p>Les ressortissants de pays tiers qui participent \u00e0 ce programme \u00e0 Malte doivent consulter Identity Malta pour conna\u00eetre les exigences en mati\u00e8re de visa :\u00a0<a href=\"https:\/\/www.identitymalta.com\/unit\/central-visa-unit\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.identitymalta.com\/unit\/central-visa-unit\/&amp;source=gmail&amp;ust=1783085145040000&amp;usg=AOvVaw0uHhoLeuQPVqvjA2UJnDPS\">https:\/\/www.identitymalta.com\/<wbr \/>unit\u00e9\/central-visa-unit\u00e9\/<\/a><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-19706\" src=\"https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2021\/11\/MQF-Logo-Proposal.png\" alt=\"\" width=\"120\" height=\"85\" srcset=\"https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2021\/11\/MQF-Logo-Proposal.png 1080w, https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2021\/11\/MQF-Logo-Proposal-300x213.png 300w, https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2021\/11\/MQF-Logo-Proposal-1024x725.png 1024w, https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2021\/11\/MQF-Logo-Proposal-768x544.png 768w, https:\/\/mcpmed-ti.edu.eu\/wp-content\/uploads\/2021\/11\/MQF-Logo-Proposal-18x12.png 18w\" sizes=\"(max-width: 120px) 100vw, 120px\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>This five-day training develops practical marketing and communication skills for public administration professionals. Through theory, case studies, and interactive exercises, participants learn digital marketing, public relations, campaign planning, and evaluation. The programme focuses on designing effective strategies, engaging audiences, and fostering transparent, inclusive communication that builds public trust and engagement. Accredited by the MFHEA\u00a0 \u00a0&#8230;<\/p>","protected":false},"author":1,"featured_media":19670,"template":"","tutor_course_language":[],"course-category":[174],"course-tag":[199],"class_list":["post-19592","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-professional-development","course-tag-face-to-face-accredited"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Award in Marketing and Communication Skills in Public Administrations - MCP Med TI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mcpmed-ti.edu.eu\/fr\/courses\/new-course\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Award in Marketing and Communication Skills in Public Administrations\" \/>\n<meta property=\"og:description\" content=\"This five-day training develops practical marketing and communication skills for public administration professionals. 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